SEO and Content Manager

1 day ago


Islamabad, Islamabad, Pakistan Edge Full time
Key Responsibilities

The Content Marketing Executive will be responsible for:

  1. Managing content across multiple platforms, including WordPress, Framer, and WebFlow.
  2. Optimizing content for SEO, including conducting keyword research and implementing SEO best practices.
  3. Identifying new content opportunities and trends in the industry.
  4. Collaborating with the content team to generate new ideas that align with our target audience and business objectives.
  5. Scouting online content marketing opportunities such as guest posting, backlinking, and social media cross-promotions.
Requirements

To be successful in this role, you will need:

  1. A minimum of 4-5 years of experience in content marketing or content creation, with a strong portfolio of written and published work.
  2. At least 2 years of experience using CMS platforms such as WordPress, Framer, or WebFlow.
  3. Strong knowledge of SEO principles, including on-page and off-page strategies.
  4. Experience with Google Analytics, keyword research tools (e.g., SEMrush, Ahrefs), and SEO plugins (Yoast, RankMath, etc.).
  5. Strong writing and editing skills with an eye for detail.
  6. Ability to manage multiple projects and deadlines effectively.
  7. Familiarity with B2B marketing, particularly in healthcare or insurance sectors, is a plus.
  8. An analytical mindset with the ability to draw insights from data to improve content performance.
  9. Knowledge of social media platforms and how content can be leveraged for brand awareness and lead generation.


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