Social Media Content Creator

1 week ago

Karachi, Sindh, Pakistan beBeeProfessional Full time 60,000 - 80,000
Job Title: Social Media Executive

About the job we are seeking a creative and results-driven professional to manage our social media presence, create engaging content, and run paid advertising campaigns across platforms like Google Ads, LinkedIn, and Instagram.

Key Responsibilities:

  • Manage our social media calendar to ensure timely and consistent content delivery.
  • Post engaging posts daily on LinkedIn and Instagram.
  • Identify peak engagement hours to schedule posts for maximum reach.
  • Design visually appealing posts using tools like Canva or similar platforms.
  • Consistently build and grow LinkedIn followers to enhance brand visibility and engagement.

Paid Advertising:

  • Run and optimize paid campaigns on Google Ads, Instagram Ads, and LinkedIn Campaign Manager.
  • Monitor ad performance, analyze key metrics, and adjust campaigns for optimal results.
  • Maximize ad spend by implementing cost-effective strategies and bid adjustments.

Additional Responsibilities:

  • Respond promptly to comments, messages, and mentions across all social media platforms.
  • Track, analyze, and report on key performance metrics (engagement, reach, conversions, etc.).
  • Stay updated with social media trends, platform algorithm changes, and best practices.
  • Plan and execute organic and paid social media campaigns aligned with marketing objectives.

Required Skills and Qualifications:

  • Proven experience managing social media accounts and paid advertising campaigns.
  • Proficiency in Google Ads, Instagram Ads, and LinkedIn Campaign Manager.
  • Experience with social media management tools (e.g., Canva, Hootsuite, Buffer).
  • Strong ability to create engaging content for social platforms (images, videos, captions).
  • Excellent communication skills and ability to engage with the online community.
  • Ability to track, analyze, and report on performance metrics and adjust strategies accordingly.
  • Understanding of social media algorithms, trends, and best practices.
  • Strong organizational skills and ability to manage multiple tasks and deadlines.

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