
Marketing Brand Manager
2 days ago
Job Title: Director of Brand Development
Job Description:
We are seeking a skilled marketing professional to join our team as the Director of Brand Development. As a key member of our marketing team, you will be responsible for developing and implementing comprehensive marketing plans to support admissions, student engagement, events, and institutional branding.
Key Responsibilities:
- Develop Marketing Strategies: Design and implement innovative marketing strategies to increase visibility, attract prospective students, and promote our institution's brand.
- Target Audiences: Identify and analyze target audiences to devise effective outreach strategies that meet their needs and interests.
- Collaboration and Coordination: Work closely with academic and administrative departments to align marketing objectives with university goals and ensure seamless execution.
- Campaign Performance Analysis: Analyze campaign performance data to adjust strategies and optimize reach, engagement, and conversions.
- Brand Messaging: Ensure consistent brand messaging across all platforms and communication channels to maintain a strong and recognizable brand identity.
- Student Recruitment: Collaborate with admissions teams to support student recruitment through open days, expos, school visits, and digital promotions.
- Program-Specific Promotions: Design program-specific promotional materials and targeted campaigns for different disciplines and campuses.
- Market Trends: Monitor market trends and competitor strategies to inform promotional efforts and stay ahead in the market.
- Event Promotion: Support faculty and departments in marketing their events, seminars, and publications.
Benefits:
- Competitive Salary: We offer a competitive salary package to attract and retain top talent.
- Opportunities for Growth: Our organization is committed to providing opportunities for growth and development to help you achieve your career goals.
- Professional Development: We invest in our employees' professional development to ensure they have the skills and knowledge needed to succeed in their roles.
Contact Information:
Please note that we do not display contact information or company names in our job postings.
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