Senior Marketing Director

3 days ago


Peshawar City Tehsil, Pakistan Sybrid (Pvt) Ltd - A Lakson Group Company Full time

Job Overview

The role of the Senior Marketing Director at Sybrid (Pvt) Ltd - A Lakson Group Company involves developing and executing a comprehensive marketing strategy that aligns with the company's objectives. This includes managing all marketing activities, coordinating campaigns with sales teams, overseeing the marketing function, and creating and publishing marketing materials.

Main Responsibilities

  1. Strategic Planning: Develop and implement a marketing strategy that supports the company's overall business objectives.
  2. Campaign Execution: Coordinate and execute marketing campaigns in line with sales activities to drive business growth.
  3. Brand Governance: Oversee the company's brand management and corporate identity to maintain consistency across all touchpoints.
  4. Content Creation: Create and publish a wide range of marketing materials, including online and print campaigns to engage target audiences.
  5. Performance Measurement: Manage and improve lead generation campaigns, measuring results to inform future marketing strategies.
  6. Project Management: Utilize strong analytical and project management skills to manage multiple projects simultaneously and achieve marketing goals.

Requirements

  1. Analytical Skills: Possess strong analytical skills to measure the effectiveness of marketing communications and make data-driven decisions.


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