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Email Campaign Specialist
3 weeks ago
This is an exciting opportunity to join a dynamic team as a Digital Marketing Strategist, responsible for developing and implementing effective B2B lead generation strategies to drive consistent pipeline growth.
Key Responsibilities- Plan, execute, and optimize multi-channel marketing campaigns, ensuring alignment with business goals and maximizing ROI through strategic channel selection and resource allocation.
- Manage prospect databases to enable targeted and personalized outreach, using CRM systems and marketing automation tools to enhance efficiency and effectiveness.
- Collaborate with sales and marketing teams to align lead generation efforts with business objectives, providing insights and recommendations for improvement.
- Monitor, analyze, and report on campaign performance, staying current with industry trends and best practices in digital marketing.
- Proven track record in B2B lead generation with measurable results, demonstrating expertise in email marketing platforms and marketing automation tools.
- Strong analytical, communication, and project management skills, with the ability to work independently and collaboratively in a fast-paced environment.
- Proficiency in using CRM systems and marketing automation tools, with experience managing multi-channel marketing campaigns and developing targeted outreach strategies.
- Excellent analytical and problem-solving skills, with the ability to monitor, analyze, and report on campaign performance and provide actionable insights for improvement.
