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Senior Brand Manager

1 week ago

Lahore, Punjab, Pakistan CureMD Healthcare Full time

Job Summary:

The Senior Brand Manager (Technology) will lead the development and execution of CureMD's brand strategy, focusing on the tech industry. This role requires a strong understanding of brand development, digital branding, and market positioning, as well as experience with AI enabled platforms.

Responsibilities:

  1. Develop and implement a comprehensive brand strategy that aligns with CureMD's vision, values, culture, and business objectives.
  2. Conduct market research and competitive analysis to identify trends, opportunities, and customer needs.
  3. Lead the planning and execution of multi-channel marketing campaigns.
  4. Enhance brand touchpoints to improve customer satisfaction and loyalty.
  5. Design and implement a strategic content plan that engages users, builds brand authority, and creates memorable experiences.

Qualifications:

  • Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
  • 7+ years of experience in brand management or relevant marketing roles.
  • Strong understanding of brand development, digital branding, and market positioning in the tech industry.