
App Store Optimization Specialist
3 days ago
Mobile App Marketing Specialist Job Description
We are seeking a highly skilled Mobile App Marketing Specialist to join our team. As a key member of our marketing department, you will be responsible for developing and executing comprehensive mobile app marketing strategies to increase visibility, engagement, and conversions.
Responsibilities:
- Develop and implement mobile app marketing strategies that align with business objectives.
- Analyze market trends, consumer behavior, and competitor activity to inform data-driven decision making.
- Leverage ASO, Google Ads, Sensor Tower, App Annie, SEO, and digital marketing best practices to drive results.
- Cultivate strong relationships with cross-functional teams to ensure seamless execution and alignment with business objectives.
Requirements:
- Minimum 4 years of experience in retail, Internet, or e-commerce industry with a Master's degree in Marketing or equivalent.
- Excellent verbal and written communication skills.
- Able to think strategically and execute methodically in a fast-paced environment.
- Strong analytical and problem-solving skills, with ability to work under pressure and meet targets.
- Sound knowledge of iOS/Apple Search Ads, Google Ads, Sensor Tower, App Annie, SEO, digital marketing, and Google Console Acquisition User.
Benefits:
- Fully funded opportunities for professional development and growth.
- A dynamic and collaborative work environment.
- A competitive salary package and benefits.
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