Digital Content Strategist

7 days ago


Lahore, Punjab, Pakistan beBee Careers Full time
About the Role

We are looking for a Content Marketing Specialist to join our team. The successful candidate will be responsible for creating and coordinating digital and print content to support field marketing enablement and lead generation programs.

The ideal candidate will have experience in cross-channel content marketing, including text, audio, video, and image content, as well as social media and search engine optimization.

Key Responsibilities:

  1. Develop content that supports organizational goals from the top to the bottom of the marketing and sales funnel.
  2. Collaborate with the design, director, and CTO on the development of a content calendar.
  3. Drive content timelines and calendars, and project manage multiple content development efforts.
  4. Write and edit clean, creative, and high-quality content for various channels.
  5. Develop sales tools and marketing collateral, including video, landing pages, e-books, white papers, infographics, and PowerPoint presentations.
  6. Conduct interviews with subject matter experts and create compelling stories using various media types.
  7. Manage the production of digital and print content consistent with the organization's brand, style, and tone.
  8. Monitor and report on content marketing metrics and improve the content strategy based on analytics.


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