Digital Content Strategist

15 hours ago


Lahore, Punjab, Pakistan Oktopus Group Full time
Job Overview
Oktopus Group is a dynamic marketing and digital agency working with leading brands to craft impactful content, drive strategic insights, and execute data-driven campaigns. As a Digital - Content & Insights Manager, you will thrive in online communities, stay ahead of engagement trends, and bring meaningful content strategies to life.

Key Responsibilities
  1. Conduct monthly competitive analysis and reporting on competitors' digital content strategies, ad spend, and PR activities.
  2. Maintain an active presence in relevant online communities to track audience sentiment, trends, and discussions.
  3. Develop strategies to enhance brand presence based on community insights and analyze competitor campaigns across digital platforms.

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