Digital Marketing Specialist

2 days ago


Karachi, Sindh, Pakistan beBee Careers Full time
Results-Driven PPC Specialist

We are seeking a skilled and experienced PPC specialist to join our team. As a key player in developing, implementing, and optimizing our PPC campaigns across various platforms, you will drive successful strategies and achieve measurable results.

Key Responsibilities:
  • Plan, create, and manage effective PPC campaigns across Google Ads, Bing Ads, and social media platforms.
  • Conduct thorough keyword research and analysis to identify new opportunities and optimize existing campaigns.
  • Monitor campaign performance, making data-driven adjustments to meet and exceed key performance indicators (KPIs).
  • Collaborate with the marketing team to align PPC strategies with overall marketing objectives.
  • Stay up-to-date on industry trends, best practices, and emerging platforms to ensure a competitive edge.
  • Generate regular reports to showcase campaign performance and make strategic recommendations.
Requirements:
  • Bachelor's degree in marketing, advertising, business, or a related field.
  • Minimum of 3 years of hands-on experience in PPC campaign management.
  • Proven track record of successful PPC campaign execution and optimization.
  • In-depth knowledge of Google Ads, Bing Ads, and other PPC platforms.
  • Strong analytical skills with the ability to interpret data and make informed decisions.
  • Familiarity with SEO and its impact on PPC campaigns.
  • Excellent communication and collaboration skills.
  • Google Ads and Bing Ads certifications are a plus.

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