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2 days ago
This role focuses on managing digital marketing initiatives to grow our audience and increase engagement.
As a Digital Content Specialist, you will be responsible for overseeing key tasks across several areas:
Key Responsibilities:- Digital Marketing Strategy:
- Develop and implement effective Facebook ad campaigns to boost engagement and expand our readership.
- Create and manage landing pages and email sequences using AWeber to foster connections and drive sales.
- Content Development and Review:
- Conduct thorough reviews of written content to ensure quality and consistency.
- Format e-books and print books to industry standards (training provided if necessary).
- Process Optimization:
- Utilize AI tools (e.g., ChatGPT, Perplexity) to assist with content creation and streamline workflows.
- Implement automation workflows using no-code platforms like Zapier or Integromat to enhance operational efficiency.
- Additional Tasks:
- Take on various ad-hoc tasks as needed to support the smooth running of the business.
- Produce basic graphics and promotional materials, if you have design skills (Canva or Adobe experience preferred).
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