Wordcraft Expert

A Content Specialist is responsible for creating engaging product copy across various channels. Their role encompasses establishing brand identity through compelling narratives and effective storytelling.

• Develop a deep understanding of product objectives and collaborate with cross-functional teams to create brand guidelines.
• Craft key brand copy, such as taglines and descriptions, that accurately reflects the brand personality and resonates with the target audience.
• Write website content and partner with design teams to enhance the website structure and tell the brand story.
• Produce content for the product blog and social media channels, identifying opportunities to engage with the audience.
• Create multimedia content, such as intro videos and explainers, to advance the brand narrative and educate customers about products.

• Excellent communication and writing skills, with the ability to lead thinking, explain reasoning, and present findings in a clear and articulate manner.
• Highly creative, with an eye for layout and design, and a strong strategist who understands the underlying purpose of copy.
• Effective storytelling skills and knowledge of consumer and content trends.
• Organized and efficient, able to manage resources and collaborate with designers, illustrators, animators, photographers, and other stakeholders.
• Proficient in utilizing AI tools to create multimedia content.

• Full-time employment

• Marketing, Public Relations, and Writing/Editing

• Technology, Information and Internet