Acquisition and Retention Expert

3 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

Acquisition and Retention Expert Job Role

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We are seeking an accomplished User Acquisition and Retention expert to lead our mobile game marketing efforts. In this position, you will be responsible for driving user acquisition and retention through effective marketing strategies.

Key Responsibilities:

  1. Develop and execute user acquisition and retention campaigns across various platforms, ensuring alignment with company goals.
  2. Utilize analytics tools to monitor and analyze campaign performance, providing actionable insights and recommendations.
  3. Collaborate with cross-functional teams to create and test ad creatives, identifying high-performing variations through A/B testing.
  4. Stay up-to-date on industry trends, advertising policies, and competitor strategies to foster innovation and compliance.
  5. Analyze market research to identify new user acquisition and retention opportunities and channels for growth.
  6. Prepare comprehensive performance reports to inform stakeholders and support data-driven decision-making.

Qualifications:

  • Bachelor's degree in Marketing, Business Administration, Computer Science, or a related field.
  • At least 2 years of experience in mobile app marketing.
  • Strong analytical and problem-solving skills.
  • Ability to work effectively with product, monetization, and marketing teams.


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