Content Strategist

3 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

Social Media Researcher Role Overview

We are seeking a highly skilled Research Assistant with exceptional social media expertise, particularly on LinkedIn. This role demands a strong technical background combined with the ability to craft compelling, professional narratives.

About the Job

As a key member of our research team, you will focus on producing high-quality content that grows audience engagement and strengthens our brand footprint on LinkedIn. This involves creating impactful narratives that resonate with our target audience while staying ahead of information and adapting to the unique requirements of LinkedIn.

Key Responsibilities:

  • Craft and optimize content to ensure it aligns with our brand's tone, style, and cadence.
  • Implement and manage social media and SEO strategies using data-driven insights and your expertise to drive key performance metrics on LinkedIn.
  • Develop compelling stories and content that resonate with our professional audience on LinkedIn, utilizing your storytelling skills to create impactful narratives.
  • Stay ahead of LinkedIn-specific trends to ensure our content remains relevant and engaging.

Required Skills and Qualifications

  • At least 2 years of experience in research & digital media, with a focus on web/content management and social media, particularly LinkedIn.
  • Proven ability to use data analytics tools like Google Analytics and social media insights to inform content decisions.
  • Advantage to have a background in STEM or IT with experience in content creation.

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