
Digital Media Strategist
3 days ago
Digital Media Strategist
We are seeking a highly motivated Digital Media Strategist to join our team at Core Vision International Pvt Ltd. Based in Lahore, this role requires a strong understanding of digital media platforms and the ability to develop effective strategies to drive business growth.
Key Responsibilities:- Develop overall funnel strategy for clients on social media to optimize ad accounts and websites for highest conversion rates.
- Install and manage Facebook pixels for seamless data tracking.
- Create targeted ads on social media platforms to engage audiences.
- BUILD custom audiences and lookalike audiences with organic and paid campaigns.
- Design campaign frameworks within ad accounts to streamline workflow.
- Write compelling ad copy that drives conversions and boosts brand awareness.
- Scale and optimize campaigns to achieve maximum ROI.
- Promote brand awareness through various marketing channels.
- Handle multiple media buying tasks and several ad accounts simultaneously.
- Drive traffic to business websites or online stores.
- Encourage conversions such as newsletter sign-ups, ticket sales, or purchases.
- Collaborate with project managers to provide regular reports on ad spend, CPA, ROAS data, and creative direction.
- Self-starter with strong initiative and ability to work independently.
- Excellent verbal and written communication skills.
- Ability to prioritize multiple projects, work under pressure, and meet deadlines.
- Ad account experience (Facebook, Pinterest, Reddit, LinkedIn).
- E-commerce experience.
- Analytical mindset with attention to detail.
- Pure implementation strategy with focus on results-driven outcomes.
- Familiarity with basic design platforms (i.e., Canva).
- Experience in subscription box industry is a plus.
- Ability to lead and follow instructions effectively.
- Knowledge of WordPress, Squarespace, ClickFunnels, Webflow, and other web building platforms is a plus.
- Bachelor's/Master's Degree in Marketing, Communications, or relevant field.
We offer a fast-paced environment where you'll learn at an incredible rate.
You'll have access to numerous resources including designers, high-quality videos, and images to craft winning ads.
Your role can evolve based on your attitude and skills, allowing you to climb ranks in our organization.
A positive working environment where we grow together.
Bonus structure in place.
If you're eager to take on challenges and grow as a person and media strategist, you'll thrive with us.
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