
Marketing Specialist
1 day ago
**Marketing Specialist Job Description**
We are seeking a highly motivated and creative Marketing Specialist to join our team. This role will be challenging, operating in an ever-evolving and dynamic business environment.
- Key Responsibilities:
- Collaborate with creative agencies to design and implement effective marketing materials.
- Coordinate media campaigns to ensure performance and brand metrics meet expectations.
- Work closely with PR agencies to achieve all PR-related goals.
- Proofread marketing copy for campaigns and manage distribution of retail marketing materials.
- Additional Tasks:
- Conduct market research online and offline to gain insights.
- Evaluate marketing campaign effectiveness across touchpoints.
- Monitor competitor activities and provide weekly/monthly reports on the competitive landscape.
- Track ROI and prepare reports for the marketing manager.
Requirements:
- Proficiency in Excel and Pivot Tables.
- Experience with at least one of the following: Tableau, SQL, or R.
- Understanding of full-stack marketing principles.
- Strong communication and collaboration skills.
- Curiosity, self-motivation, and openness to experimentation and continuous improvement.
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