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Digital Marketing Strategist

2 weeks ago


Lahore, Punjab, Pakistan SEO Masterz Full time
Company Overview
About SEOMasterz:
We are a leading digital marketing agency renowned for our innovative strategies and results-driven approach. Our mission is to empower businesses to achieve their online marketing goals through effective SEO and digital marketing solutions.

Job Description
We seek an experienced Senior SEO Expert / Link Building Specialist to join our dynamic team. The ideal candidate will have a deep understanding of SEO best practices, with a particular focus on link building strategies that drive organic traffic and improve search engine rankings. Key responsibilities include developing and implementing effective SEO strategies, conducting thorough keyword research and competitive analysis, monitoring and analyzing SEO metrics, collaborating with content creators to ensure SEO-friendly content, staying updated with the latest SEO trends and algorithm changes, building and maintaining relationships with key influencers and authoritative websites, and preparing and presenting reports on SEO performance and strategies.

Required Skills and Qualifications
To be successful in this role, you will need minimum 5 years of experience in SEO with a focus on link building, a proven track record of successful SEO strategies and link building campaigns, strong understanding of search engine algorithms and ranking factors, experience with SEO tools (e.g., SEMrush, Ahrefs, Moz), excellent analytical and problem-solving skills, strong communication and interpersonal skills, and a Bachelor's degree in Marketing, Business, or a related field. Additionally, you should possess exceptional communication skills, ability to tailor communication style to different audiences, skill in building and nurturing relationships with influencers, bloggers, and industry experts, proficiency in identifying and targeting relevant and influential platforms or individuals, understanding of content types and their appeal to different targets, knowledge of various social media platforms for outreach, basic knowledge of SEO and how outreach contributes to SEO goals, ability to analyze the success of outreach campaigns, experience with email marketing tools and strategies, and strong organizational and project management skills to handle multiple outreach campaigns simultaneously.

Benefits
We offer a competitive salary and benefits package, opportunities for professional development and career advancement, and a collaborative and supportive work environment.