Digital Marketing Specialist

2 days ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time

This role focuses on elevating the company's online presence and search engine rankings through strategic keyword research, SEO audits, link building, web analytics, digital marketing, and on-page optimization.

Key Responsibilities:
  • Develop Comprehensive Digital Strategies: Align with business objectives to enhance online visibility and search engine rankings.
  • Conduct Keyword Research and Audits: Inform digital strategies through competitor analysis and technical audits.
  • Paid Advertising Campaigns: Develop, execute, and optimize campaigns across various social media platforms.
  • Digital Content Creation and Management: Generate, edit, publish, and share engaging content daily to improve digital presence.
  • Brand Awareness Development: Suggest and implement new features to develop brand awareness.
  • Cross-Functional Collaboration: Ensure digital best practices are integrated into all marketing initiatives.
  • Website Optimization: Optimize website content, meta tags, titles, and descriptions to improve search engine rankings.
  • Technical SEO Audits: Identify and resolve issues that impact search engine crawlability and indexing.
  • Link Building Strategies: Develop and execute strategies that drive high-quality backlinks to the website.
  • Digital Metrics Tracking: Monitor and analyze digital metrics, including organic traffic, search engine rankings, and conversions.
Job Requirements:

This is an entry-level position requiring a strong understanding of digital marketing principles, SEO techniques, and social media advertising. The ideal candidate will have excellent communication skills, be able to work independently, and possess a creative approach to problem-solving.

Benefits:

This full-time position offers opportunities for professional growth, competitive compensation, and a dynamic work environment.

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