Social Media Business Development Lead

5 days ago


Karachi, Sindh, Pakistan AAJoyland Pvt Ltd Full time

AAClub seeks a skilled Social Media Business Development Lead to drive revenue growth through strategic partnerships and innovative marketing initiatives.

Main Responsibilities:
  1. Partner with the Brand Manager to forge relationships with various companies, driving revenue expansion.
  2. Develop and execute social media strategies aligned with business objectives.
  3. Generate and curate high-quality content for social media platforms, reflecting brand values.
  4. Stay abreast of market trends and analyze marketing activities to pinpoint areas for enhancement.
  5. Collaborate with the sales team to synchronize marketing campaigns and achieve business targets.
  6. Design and implement compelling promotional campaigns with influencers and bloggers, amplifying brand visibility.
  7. Track and evaluate campaign performance using relevant metrics (ROI and KPIs).
  8. Engage with customers on social media, fostering a positive brand image.
  9. Establish and manage budgets for marketing activities, ensuring efficient resource allocation.
  10. Oversee the production and distribution of marketing materials, guaranteeing timely completion.
  11. Plan and execute regular BTL activations for the sales department, enhancing brand awareness and customer interaction.
  12. Regularly assess and improve marketing strategies to optimize results.


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