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Ecommerce Marketing Manager
2 days ago
Daniel Smart Manufacturing Inc is seeking a skilled Ecommerce Marketing Manager to oversee the development and execution of our Amazon pay-per-click campaigns. In this role, you will be responsible for leading the strategic planning and implementation of PPC strategies on the Amazon platform.
The ideal candidate will possess in-depth knowledge of bid management tools, SEO concepts, and digital marketing principles. They will have experience working with multiple platforms, including AdWords, Facebook, and Yahoo, and be proficient in keyword research and data mining tools.
As a Pay-Per-Click Campaign Lead, you will work closely with our marketing team to align advertising strategies with business objectives and drive tangible results. Your expertise in PPC audits, campaign creation, and optimization will ensure exceptional outcomes and exceed performance targets.
In this position, you will:
- Develop and implement PPC campaigns on the Amazon marketplace
- Conduct PPC audits to ensure alignment with industry best practices
- Manage daily pay-per-click accounts on Google AdWords, Bing, and other search platforms
- Monitor and adjust bids to achieve better ROI
- Run PPC tests and analyze results
- Conduct keyword research and selection for PPC campaigns
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