Marketing Strategy Specialist

3 days ago


Islamabad, Islamabad, Pakistan beBee Careers Full time

This role is perfect for candidates eager to develop and execute digital marketing strategies that enhance brand visibility, drive engagement, and maximize ROI.

Job Summary
  • Develop and implement comprehensive digital marketing programs that align with brand plans and business objectives.
  • Work closely with content creators, designers, and cross-functional teams to create targeted content for each stage of the digital customer journey.
  • Optimize design and content across online assets, including the company website, social media platforms, and digital advertisements.
  • Implement A/B testing strategies to evaluate and continuously improve digital marketing performance and engagement.

Responsibilities:

  • Plan and manage digital marketing initiatives to ensure optimal allocation of resources across channels.
  • Generate monthly performance reports on key digital marketing initiatives.
  • Analyze campaign performance data to derive actionable insights and recommendations.

Qualifications:

  • A minimum of 3 years of experience in Digital Marketing, preferably in the Internet or IT industry.
  • Strong communication and project management skills.
  • Ability to work in a fast-paced environment and adapt to changing priorities.


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