Digital Marketing Specialist

6 days ago


Lahore, Punjab, Pakistan Chenab Group Full time
Job Overview

We are seeking an experienced Digital Marketing Specialist to join our team at Chenab Group. As a key member of our marketing team, you will be responsible for developing and implementing effective SEO strategies to drive traffic and sales for our ecommerce clients.

Responsibilities
  • Create and execute comprehensive white hat outreach campaigns using industry-leading SEO tools
  • Collaborate with the SEO Manager to design and implement optimized SEO strategies that meet client goals
  • Conduct thorough technical website audits to identify areas for improvement
  • Develop and manage cross-channel social media campaigns on Facebook, Instagram, Pinterest, and Twitter
  • Communicate effectively with clients to ensure their needs are met
  • Perform keyword research to identify opportunities for growth
  • Implement on-page and off-page optimization techniques to improve search engine rankings
  • Work closely with the team to deliver high-quality results
Requirements
  1. 2-3+ years of experience in SEO, preferably with 1+ year at a digital agency
  2. Proven track record of optimizing mid-sized ecommerce websites for improved search engine rankings
  3. Familiarity with industry-standard SEO tools such as Screaming Frog, Ahrefs, Moz, and Google Webmaster Tools
  4. Experience working with ecommerce platforms like Prestashop and Magento
  5. Expertise in setting up and tracking Google Analytics, Adwords, and other marketing automation platforms


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