Digital Marketing Strategist
2 days ago
Drive business growth with expertise in social media ads, Google paid ads, and campaign optimization.
Key Responsibilities:- Social Media Advertising: Develop and execute campaigns on Facebook, Instagram, LinkedIn, etc. to drive engagement, leads, and conversions.
- Google Ads Management: Optimize Search, Display, and YouTube Ads for high performance and maximum ROI.
- Campaign Analysis: Monitor and analyze campaign performance using analytics tools and adjust strategies to improve results.
- Keyword Research: Conduct research and analysis to optimize ad performance.
- Content Collaboration: Work with the content team to ensure cohesive messaging across all platforms.
- Performance Reporting: Develop reports on campaign performance and provide actionable insights for improvement.
- Experience: Proven experience in social media advertising (Facebook Ads, Instagram Ads) and Google Ads.
- PPC Strategies: Strong understanding of PPC strategies, bid management, A/B testing, and campaign optimization.
- Analytical Skills: Excellent analytical skills with a data-driven mindset.
- Project Management: Ability to handle multiple projects and meet deadlines.
- Digital Marketing Tools: Experience with Google Analytics, Facebook Ads Manager, and other digital marketing tools.
- Portfolio: Must have a portfolio or case studies demonstrating successful campaigns.
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