Automation Specialist

We are seeking a skilled CRM and marketing automation specialist to join our team. This is an excellent opportunity for someone who thrives in a fast-paced systems-driven environment and has expertise in Go High Level.

Job Description:

The ideal candidate will have strong analytical skills, attention to detail, and excellent communication skills. He/She will be responsible for designing, implementing, and managing scalable systems that support marketing, sales, and customer engagement.

• Configure, customize, and maintain GoHighLevel sub-accounts
• Build CRM pipelines, triggers, lead scoring, tags, and segmentation
• Set up role-based access, clean data imports, and duplicate prevention

Key Responsibilities:CRM Setup & Management

The successful candidate will take ownership of the following key responsibilities:

• Configure, customize, and maintain GoHighLevel sub-accounts
• Build CRM pipelines, triggers, lead scoring, tags, and segmentation
• Set up role-based access, clean data imports, and duplicate prevention

Funnel & Campaign Automation

He/She will also be responsible for building landing pages, opt-in forms, thank-you pages, and lead magnets. Additionally, he/she will set up email/SMS workflows for nurturing, follow-ups, and re-engagement.

• Build landing pages, opt-in forms, thank-you pages, and lead magnets
• Set up email/SMS workflows for nurturing, follow-ups, and re-engagement
• Automate lifecycle stages from inquiry to enrollment or closed deal

AI Chat & Voice Integration

The successful candidate will also be responsible for deploying and training AI bots using ChatGPT and Vapi. He/She will configure inbound/outbound calls for FAQs, tour scheduling, follow-ups, and automate responses across SMS, Email, WhatsApp, and Messenger.

• Deploy and train AI bots using ChatGPT and Vapi
• Configure inbound/outbound calls for FAQs, tour scheduling, follow-ups
• Automate responses across SMS, Email, WhatsApp, and Messenger

Scheduling & Payments

Additionally, the candidate will build calendar systems for appointments, tours, interviews, and set up text-to-pay flows using Stripe and SMS links. He/She will also automate confirmations, reschedules, and reminders.

• Build calendar systems for appointments, tours, interviews
• Set up text-to-pay flows using Stripe and SMS links
• Automate confirmations, reschedules, and reminders

Reputation & Feedback

The successful candidate will trigger post-interaction review requests, route negative feedback to internal dashboards, and monitor and respond to Google/Facebook reviews.

• Trigger post-interaction review requests
• Route negative feedback to internal dashboards
• Monitor and respond to Google/Facebook reviews

Ad Tracking & Performance Reporting

Furthermore, the candidate will integrate Facebook Pixel, Google Tag Manager, and conversion tracking. He/She will sync Facebook Lead Forms and UTM data into CRM workflows and create dashboards for lead sources, funnel drop-offs, and ROI.

• Integrate Facebook Pixel, Google Tag Manager, and conversion tracking
• Sync Facebook Lead Forms and UTM data into CRM workflows
• Create dashboards for lead sources, funnel drop-offs, and ROI

Third-Party Integrations

The successful candidate will connect tools like Twilio, Mailgun, Stripe, Vapi, troubleshoot webhooks, and manage data flow across platforms. He/She will also support API-level integration for enhanced functionality.

• Connect tools like Twilio, Mailgun, Stripe, Vapi
• Troubleshoot webhooks and manage data flow across platforms
• Support API-level integration for enhanced functionality

Internal Documentation & Training

Lastly, the candidate will produce SOPs, Loom video tutorials, and internal knowledge base. He/She will support team onboarding and ongoing CRM training and ensure consistency in execution through process documentation.

• Produce SOPs, Loom video tutorials, and internal knowledge base
• Support team onboarding and ongoing CRM training
• Ensure consistency in execution through process documentation

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