Director of Digital Growth

4 days ago


Faisalabad, Punjab, Pakistan Invictus Solutions Full time
About Invictus Solutions

We aim to deliver top-notch IT solutions that meet our clients' evolving needs. Our team prioritizes building trust with our clients, laying the groundwork for long-term business relationships.

Key Responsibilities
  • Develop and implement multi-channel marketing campaigns across social media platforms.
  • Analyze brand positioning and consumer insights to inform marketing strategies.
  • Manage paid advertising campaigns to achieve maximum ROI.
  • Craft and communicate our company vision and mission to stakeholders.
  • Translate brand elements into actionable plans and go-to-market strategies.
  • Lead a team of marketing professionals working on brand initiatives.
  • Oversee creative development to motivate target audiences and drive conversions.
  • Establish performance metrics, cost parameters, market applications, and sales estimates.
  • Measure and report the performance of all marketing campaigns, assessing ROI and KPIs.
  • Maintain market trend awareness, conduct consumer research, and monitor competitors' activities.
  • Direct new and ongoing marketing and advertising activities.
  • Monitor product distribution and consumer reactions.
  • Design innovative growth strategies to propel business forward.
Requirements
  • Exceptional content writing skills and expertise in digital marketing channels.
  • A positive, energetic, and dynamic personality with excellent organizational skills and multi-tasking capabilities.
  • Solid understanding of online presentation management and experience running online presentations.
  • Bachelor's degree in business or equivalent experience.
  • Advanced knowledge of Facebook Ads Manager, Google AdWords, and Google Analytics.
  • Proven ability to manage social media pages (Facebook, Twitter, Instagram).
  • Detailed understanding of Pakistan marketing landscape.


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