Digital Marketing Assistant

5 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

Job Description:

We are seeking a highly skilled Digital Marketing Assistant to join our team. The successful candidate will be responsible for planning, executing, and optimizing paid advertising campaigns across various platforms.

Key Responsibilities:

  1. Develop and implement effective digital marketing strategies to achieve business goals.
  2. Monitor campaign performance daily to ensure key performance indicators such as CTR, ROAS, CPA, and conversions are met.
  3. Assist in audience research, keyword planning, and A/B testing of creatives and ad copy.
  4. Support the implementation of conversion tracking, pixel/tag setup, and Google Analytics reporting.
  5. Collaborate with designers and content creators to develop high-performing ad assets.
  6. Generate regular performance reports and insights for internal teams and clients.
  7. Stay updated on platform updates, industry trends, and new tools/technologies in performance marketing.

Requirements:

  • 1–2 years of hands-on experience managing and optimizing paid media campaigns (Google, Meta, etc.).
  • Proficiency in Google Ads, Meta Business Suite, Google Analytics, and Google Tag Manager.
  • Solid understanding of performance metrics and data-driven decision making.
  • Familiarity with A/B testing strategies, retargeting campaigns, and audience segmentation.
  • Basic knowledge of SEO, landing page optimization, and funnel strategy is a plus.
  • Strong analytical skills with the ability to draw actionable insights from data.
  • Excellent communication, time management, and organizational skills.

What We Offer:

  1. A competitive salary commensurate with experience.
  2. Opportunities for professional development and growth.
  3. A dynamic, healthy, supportive, and inclusive company culture.
  4. Access to the latest tools and technologies.
  5. Exciting projects and the chance to make a real impact in a rapidly growing industry.


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