SEO Traffic Driver

12 hours ago


Lahore, Punjab, Pakistan Educative Full time

We're seeking a highly skilled Growth Associate to join our team at Educative Inc. As a key member of our team, you'll be responsible for driving growth through SEO-driven content across all channels.

Responsibilities:
  • Develop and implement comprehensive SEO strategies to improve website performance and drive traffic.
  • Collaborate closely with the Product Growth Manager and Director of Marketing to ensure seamless execution of work and strategies.
  • Work effectively with multiple teams, including those based in the US office, to ensure successful implementation of SEO strategies.
  • Manage off-site and on-site optimization for the entire website, focusing on maximizing visibility and engagement.
  • Conduct thorough keyword research to identify opportunities and optimize content accordingly.
  • Perform competitor analysis to inform strategic decisions and stay ahead of the competition.
  • Acquire high-quality backlinks for in-house products and properties to enhance credibility and authority.
  • Implement internal linking exercises to maximize SEO benefits and drive user experience.
  • Collect and analyze data to report on traffic, rankings, and other growth metrics.
Requirements:
  • 3-5 years of experience in SEO, digital marketing, or content marketing.
  • Working knowledge of standard and basic SEO practices.
  • Understanding of Search Engine Algorithms and Ranking Methods.
  • Basic to intermediate knowledge of HTML, JavaScript, and CSS and their impact on search indexing.
  • Excellent communication skills and an analytical mindset.
  • Strong proficiency in Microsoft Excel/Google Sheets, Microsoft Word/Google Docs, and Data Studio.
  • Knowledge of using SEO tools like Google Search Console, GA4, and GA360.
About Educative Inc:

Educative Inc is a pioneering online learning platform offering interactive courses and resources for software developers. Our mission is to empower learners to succeed in their careers and achieve their goals.

We provide a range of tools, including in-browser coding environments and interview-focused assessments, to help learners practice and improve their skills.


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