Digital Content Strategist

4 days ago


Lahore, Punjab, Pakistan beBee Careers Full time

As a Digital Content Strategist, you will play a key role in driving business success through data-driven content marketing. We are seeking an experienced professional with a strong analytical mindset and excellent communication skills to join our team.

About the Role:

The successful candidate will be responsible for analyzing market trends, developing engaging content strategies, and collaborating with cross-functional teams to bring campaigns to life.

Key Responsibilities:

  1. Competitive Analysis & Reporting:
  • Conduct regular competitor analysis to identify opportunities for growth and improvement.
  • Analyze campaign performance metrics to inform future content strategies.
  • Provide actionable insights to stakeholders to drive business decisions.
Audience Engagement:
  • Maintain an active presence in online communities to stay ahead of audience sentiment and trends.
  • Develop and execute strategies to enhance brand presence and engagement.
  • Collaborate with creative teams to create content that resonates with target audiences.

Qualifications & Skills:

  1. Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
  2. Experience: 1.5 - 3 years in digital marketing, content strategy, or insights analysis.
  3. Strong Analytical Skills: Experience in competitive benchmarking and reporting.
  4. Digital Marketing Tools: Hands-on experience with digital ad platforms and analytics tools.
  5. Communication Skills: Excellent written and verbal communication skills.
  6. Self-Starter: Ability to work independently and as part of a team.


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