Lead Digital Marketing Strategist

3 days ago

Faisalabad City Tehsil, Pakistan beBeeDigitalMarketing Full time $80,000 - $120,000
Senior Digital Marketing Strategist - Remote

We are seeking a Senior Digital Marketing Strategist to oversee our websites. This remote position requires work during the third shift, from Monday to Saturday.

Key Responsibilities include:

  1. Planning and implementing SEO strategies for enhanced organic search optimization and maximizing ROI
  2. Conducting thorough keyword research regularly to identify opportunities for growth
  3. Identifying key SEO KPIs and developing actionable plans to improve performance
  4. Developing and optimizing search marketing campaigns across multiple platforms to drive traffic and conversions
  5. Optimizing existing PPC campaigns for improved performance
  6. Managing budgets and bids for CPC keywords in paid campaigns to maximize ROI
  7. Monitoring redirects, click rates, bounce rates, and other KPIs to inform strategy
  8. Planning and executing SEM campaigns to grow profitable traffic and increase revenue
  9. Developing and refining campaigns, ad groups, keywords, and ad copy to improve performance
  10. Staying updated on the latest SEO and digital marketing trends to inform strategy

The ideal candidate will have expertise with SEO tools such as Google Search Console and BrightEdge, advanced Excel skills, and experience working with CMS-driven websites, particularly WordPress.

Required Skills:

Excellent communication skills for effective collaboration across all organizational levels.

Strong analytical skills for data-driven decision making.

Ability to thrive in a fast-paced environment and adapt to changing priorities.

Understanding of search engine algorithms and ranking methods.

Positive attitude and ability to foster teamwork and positive attitudes.

Experience with keyword research and analysis.

Knowledge of SEM and PPC best practices.

Location: Marketing and Advertising - New York, United States.

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