Market Research Leader

2 weeks ago


Karachi, Sindh, Pakistan beBee Careers Full time
Job Overview:
The CMI Manager will drive the company's understanding of consumer behavior, market trends, and competitive dynamics. This role is critical in informing strategic decisions, enhancing product development, and optimizing marketing strategies to better meet consumer needs and preferences.

Responsibilities Include:
  • Harnessing consumer and market insights to shape strategies that elevate brand superiority.
  • Liaising with agencies responsible for tracking and monitoring Market Performance metrics for PC brands.
  • Building strategic, sustainable business advantages for the PC business in the short and long term.

Requirements:
Experiences & Qualifications:
  1. Prior CMI experience is preferred.
  2. Proven ability to build strong partnerships with stakeholders, communicate effectively, and deliver on objectives.
  3. Experience in leading cross-functional projects and media/communication insight research.


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