Media Relations Expert

3 days ago

Karachi, Sindh, Pakistan beBee Careers Full time

MBA with a minimum of 4 years of experience in marketing is preferred.

Alternatively, a Master's degree in Mass Communication or Administrative Sciences with at least 8 years of experience in people management, media relations, and relevant field expertise is required.

Key Responsibilities:
  • We monitor local and national newspapers, radio, and television programs to identify content affecting the company's image. We then prepare and distribute responses or rebuttals on behalf of the organization.
  • We plan regular visits to media outlets and schedule meetings with TV anchors and morning show hosts to maintain positive relationships.
  • We ensure top-tier and mid-tier newspapers feature news and print publications.
  • We establish professional relationships with the media community to promptly disseminate accurate information about the organization.
  • We maintain excellent public communication skills as liaisons within the organization.
  • We track checks issued for printed publications received from the Press Information Department.
  • We oversee media coverage of internal and external events to portray a positive image of the organization.
  • We collaborate closely with our media monitoring agency to track company and industry-related news and advertisements.
  • We coordinate with various departments to obtain relevant data and information for publications.
  • We suggest changes to publications for better readability, verify if they align with guidelines, and submit draft designs to supervisors for review.
  • We assist in developing a communication strategy that aligns with the organization's vision and mission.
  • We secure strategic media placements to enhance corporate reputation and business objectives.

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