Digital Marketing Strategist

12 hours ago


Lahore, Punjab, Pakistan Tech Peak Full time
Job Summary
As a Digital Marketing Strategist at Tech Peak, you will be responsible for planning and executing comprehensive digital marketing campaigns across various channels to drive lead generation and manage our online presence. Your key tasks will include measuring campaign performance, assessing ROI and KPIs, and optimizing spend and performance based on insights.

Main Responsibilities
- Develop and execute web, SEO/SEM, email, social media, and display advertising campaigns to generate leads
- Manage our online presence across LinkedIn, Twitter, Facebook, and Google Plus
- Measure and report campaign performance, identifying trends and insights to inform optimization
- Collaborate with internal teams to create landing pages and optimize user experience
- Brainstorm new online growth strategies and content ideas

Requirements
- Strong analytical ability to evaluate end-to-end B2B customer buying funnel
- Excellent communication skills to present complex concepts in simple language to clients
- Ability to work collaboratively with agencies and vendor partners
- Knowledge of industry best practices in digital marketing

What We Offer
- Opportunity to develop your skills and knowledge in digital marketing
- Collaborative and dynamic work environment
- Chance to contribute to the growth and success of Tech Peak


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