Strategic Communications Executive

6 days ago


Lahore, Punjab, Pakistan FJ Travels & Tours Full time
Job Specification

The ideal candidate will have a proven track record in digital marketing and a strong understanding of social media platforms and analytics tools. You will be responsible for developing and executing digital marketing strategies, maintaining our websites, and analyzing data to inform our marketing decisions.

Responsibilities:
  • Develop and execute digital marketing strategies.
  • Design and execute social media marketing campaigns for our projects.
  • Use social media platforms and Google Ads to generate leads.
  • Maintain our websites and analyze data from analytics tools.
  • Prepare detailed performance reports for our marketing campaigns.
  • Develop innovative content marketing ideas and update our website accordingly.
  • Build and maintain our company's online presence across Facebook, Instagram, and other platforms.
  • Evaluate customer experiences across multiple touchpoints using analytical skills.
  • Identify industry trends and develop growth strategies through digital marketing.
  • Manage contests, giveaways, and other digital initiatives.

Qualifications:
  • Hold an MBA degree in Marketing or a related field.
  • Have a minimum of 2-4 years of experience in online and offline marketing.
  • Understand social media platforms, best practices, and website analytics thoroughly.
  • Be highly creative with exceptional analytical abilities.
  • Display outstanding communication and interpersonal skills.
  • Stay up-to-date with the latest digital marketing trends and technologies.


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