
Senior Brand Development Specialist
2 days ago
Cultivate brand success by overseeing comprehensive brand management strategies, encompassing both above-the-line (ATL) and below-the-line (BTL) activities. Collaborate closely with advertising agencies to ensure cohesive campaign execution.
Key Responsibilities
- Develop strategic plans aligned with business objectives.
- Coordinate project progression and resource allocation with senior marketing leaders.
- Partner with creative teams to produce innovative marketing materials that capture audience attention.
Requirements
- A minimum of 1-2 years of experience in marketing or brand management is required.
- Proficiency in MS Office applications is necessary for efficient task management and data analysis.
- Candidates should hold a graduate degree from a reputable institution or possess an MBA in Marketing.
- Prioritizing creativity and outside-the-box thinking is essential for driving brand growth and competitiveness.
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