
Global Fitness App Growth Specialist
1 week ago
Global Fitness App Growth Strategist
We are seeking an experienced and strategic professional to lead our growth initiatives and scale our user base worldwide.
Key Responsibilities- Develop and execute comprehensive app growth strategies, focusing on user acquisition, retention, and monetization.
- Identify and capitalize on opportunities for growth across diverse global markets.
- User Acquisition: Plan and manage paid acquisition campaigns across platforms, optimizing campaigns using data-driven insights to maximize ROI and minimize CAC.
- Retention & Engagement: Design and implement user engagement and retention strategies through personalized push notifications, in-app messaging, email marketing, and gamification.
- ASO (App Store Optimization): Optimize app store listings to improve visibility and conversions, conducting keyword research, A/B testing, and managing app store assets for global audiences.
- 3+ years of experience in app growth, preferably for global-scale apps in the fitness, health, or wellness industry.
- Proven track record of scaling apps across multiple countries and regions.
- Expertise in paid media, ASO, and user engagement strategies.
- Strong analytical skills with proficiency in tools like Google Analytics, Adjust, or Mixpanel.
The ideal candidate will possess a deep understanding of the fitness or health tech space and be able to leverage their expertise to drive growth and success.
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