Marketing AnalystAnalyze and optimize marketing campaigns across various channels.

17 hours ago

Rawalpindi Cantonment, Pakistan beBee Careers Full time

Digital Marketing Specialist

This role involves supporting the marketing team in executing various marketing initiatives, campaigns, and strategies. The ideal candidate will have a blend of creativity, analytical skills, and a passion for digital marketing.

Key Responsibilities
  1. Campaign Execution: Assist in planning, executing, and optimizing marketing campaigns across various channels including social media, email, and digital advertising.
  2. Content Creation: Develop engaging and relevant content for our website, blog, social media platforms, and other marketing materials.
  3. Market Research: Conduct market research to identify trends, competitor activities, and potential opportunities for growth.
  4. Analytics and Reporting: Monitor and report on the performance of marketing campaigns using analytics tools. Provide insights and recommendations for improvement.
  5. Brand Management: Ensure consistent brand messaging across all marketing channels and materials.
  6. Event Support: Assist in organizing and promoting company events, webinars, and trade shows.
  7. Collaboration: Work closely with cross-functional teams, including sales, product development, and customer support, to ensure alignment and drive marketing initiatives.
Qualifications
  1. Education: Bachelor's degree in Marketing, Business, Communications, or a related field.
  2. Experience: 1-2 years of experience in marketing or a related field is preferred.
  3. Skills:
    1. Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEO tools, social media management tools).
    2. Strong written and verbal communication skills.
    3. Creative thinking and problem-solving abilities.
    4. Ability to work independently and as part of a team.
    5. Strong organizational and time-management skills.
    6. Basic graphic design skills are a plus.
  4. Personal Attributes:
    1. Enthusiastic and eager to learn.
    2. Detail-oriented and results-driven.
    3. Ability to adapt to a fast-paced work environment.
Benefits
  1. Competitive salary package.
  2. Opportunities for professional growth and development.
  3. Collaborative and inclusive work environment.
  4. Health, dental, and vision insurance.
  5. Paid time off and holidays.

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