Shopify Product Optimization Specialist
23 hours ago
SellerExa is seeking a highly skilled and motivated Shopify Product Optimization Specialist to join our e-commerce team. The ideal candidate has a strong background in e-commerce, product management, and a deep understanding of the Shopify platform, with a passion for user experience and conversion optimization.
Key Responsibilities:
- Product Strategy & Roadmap
- Develop and implement a strategic product roadmap for our Shopify stores.
- Identify opportunities for new features and enhancements based on customer feedback, competitive analysis, and e-commerce best practices.
- Collaborate with cross-functional teams (marketing, design, engineering) to prioritize features and improvements.
- User Experience & Conversion Optimization
- Lead initiatives to improve user experience, site performance, and conversion rates.
- Conduct A/B testing to optimize product pages, checkout flows, and other key areas of the customer journey.
- Analyze data to identify and troubleshoot issues impacting user experience and work with developers to address them.
- Shopify Store Management
- Manage and update the Shopify storefront, including product listings, collections, and promotions.
- Ensure the store design and layout align with brand guidelines and are optimized for both desktop and mobile experiences.
- Monitor and maintain website functionality, ensuring seamless performance.
- Data Analysis & Reporting
- Use analytics tools (Google Analytics, Shopify Analytics, etc.) to track key performance metrics.
- Develop insights from sales data, customer behavior, and site analytics to inform product decisions.
- Prepare regular reports on product performance, user engagement, and optimization results.
- Cross-functional Collaboration
- Work closely with marketing to align product launches and promotions with campaigns.
- Coordinate with the customer support team to address customer feedback and implement improvements.
- Partner with third-party vendors or developers as needed for app integrations or custom Shopify solutions.
- Inventory & Pricing Strategy
- Collaborate with the operations team to manage product inventory levels and avoid stockouts.
- Develop and implement pricing strategies that maximize profitability while remaining competitive.
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