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3 days ago
This is an exciting opportunity for a talented Digital Marketing Specialist to join our team as a Social Media and Email expert. In this role, you will be responsible for developing and executing comprehensive digital marketing strategies that drive engagement and conversions across multiple channels.
- You will create and execute social media campaigns that align with our brand voice and messaging guidelines.
- You will design and deploy email marketing campaigns that resonate with our target audience and drive results.
- You will track and analyze campaign performance using various analytics tools and provide actionable insights to inform future strategies.
Key Responsibilities
- Develop and execute a unified content strategy across social media platforms.
- Create and schedule engaging visual and video content using industry-standard tools.
- Monitor industry trends and adjust social media engagement strategies accordingly.
- Manage influencer collaborations and engage with online communities.
- Track and analyze engagement metrics and adjust strategies based on insights.
Requirements
- Bachelor's degree in Marketing, Communications, or related field.
- 3+ years of digital marketing experience in a law firm or legal services company (required).
- Strong understanding of law firm brand sensitivities, ethics, and confidentiality in public-facing messaging.
- Proven expertise in managing multichannel content calendars and digital campaigns.
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