
Digital SEO Lead
6 days ago
Websouls is seeking an experienced SEO Manager to lead our search engine optimization efforts and drive organic growth. The ideal candidate will possess a deep understanding of SEO best practices, strong analytical skills, and the ability to develop and execute effective SEO strategies.
- Key Responsibilities:
- Develop and implement comprehensive SEO strategies to improve organic search rankings and drive website traffic.
- Stay updated with SEO trends and implement industry best practices.
- Keyword Research & Analysis:
- Conduct in-depth keyword research to identify high-value keywords.
- Optimize content around target keywords to improve search engine rankings and visibility.
- On-Page & Off-Page Optimization:
- Ensure proper optimization of on-site elements such as meta tags, headers, URL structures, and internal linking.
- Build and maintain high-quality backlinks through off-site optimization to enhance domain authority.
- Content Strategy Collaboration:
- Work closely with content creators to develop SEO-optimized content that aligns with target audience needs and drives conversions.
- Ensure all content adheres to SEO guidelines and enhances user experience.
- Technical SEO Management:
- Collaborate with web development teams to ensure the website follows technical SEO best practices, including site speed optimization, mobile-friendliness, and structured data implementation.
- Performance Monitoring & Analytics:
- Monitor SEO performance using tools like Google Analytics and Search Console.
- Provide actionable insights by analyzing keyword rankings, traffic patterns, and user behavior to identify growth opportunities and resolve SEO issues.
- Competitor Analysis:
- Conduct regular competitive analysis to identify SEO opportunities, strengths, and weaknesses in comparison to competitors.
- Reporting & Communication:
- Prepare and present detailed reports on SEO performance, progress, and insights to stakeholders on a regular basis.
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