
Social Media Specialist
3 days ago
We are looking for an experienced professional to manage our social media presence and develop engaging content that drives results.
Job Description:The ideal candidate will have a strong understanding of social media platforms, including LinkedIn, Instagram, Facebook, Twitter, and YouTube.
- Develop a comprehensive social media strategy that aligns with the firm's marketing goals.
- Create high-quality visual and video content using design tools like Canva and Adobe Creative Suite.
Responsibilities:
- Monitor social media trends and engage with online communities to build brand awareness.
- Analyze engagement metrics and adjust strategy based on insights from analytics tools.
- Manage influencer collaborations and maintain a consistent brand voice across all platforms.
Qualifications:
- Bachelor's degree in Marketing or Communications.
- 3+ years of experience in digital marketing, preferably in a law firm or legal services company.
- Strong understanding of law firm brand sensitivities, ethics, and confidentiality in public-facing messaging.
Tools You'll Use:
- Social Media: LinkedIn, Instagram, Facebook, Twitter, YouTube
- Design & Video: Canva, CapCut, Adobe Suite (Photoshop, Illustrator, Premiere)
- Analytics: Google Analytics, Meta Business Suite, LinkedIn Analytics
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