
Senior Amazon PPC Advertising Manager
4 days ago
As an Amazon PPC Advertising Specialist, you will be responsible for developing and executing comprehensive Amazon PPC strategies to drive sales, improve return on ad spend (ROAS), and maximize profitability. You will work closely with our cross-functional teams to align our PPC strategies with overall business goals and brand positioning.
Responsibilities:
- Develop and execute comprehensive Amazon PPC strategies to increase sales and improve ROAS
- Manage all aspects of Amazon PPC campaigns, including keyword research, bid management, ad creation, and performance analysis
- Regularly analyze campaign performance data to identify trends, insights, and areas for improvement
- Take full ownership of advertising budgets, ensuring that spending is aligned with business goals and delivering the best possible ROI
- Collaborate with cross-functional teams to align PPC strategies with overall business goals and brand positioning
Requirements:
- Bachelor's degree in Marketing, Business, or a related field
- 3-5 years of experience managing Amazon PPC campaigns, preferably in an agency or fast-paced e-commerce environment
- Proven track record of driving sales growth and improving profitability through effective PPC strategies
- Strong analytical skills with the ability to interpret data, identify trends, and make data-driven decisions
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