
Marketing Campaign Manager
1 week ago
We are seeking a highly skilled Digital Marketing Executive to join our team and contribute to our marketing efforts. This role is ideal for someone who has experience in digital marketing and is looking to take their skills to the next level.
Digital Marketing ExecutiveThe successful candidate will be responsible for maintaining all products and company websites, conducting SEO, keyword analysis, copywriting, and content creation for products and company portals. Additionally, they will manage integrated campaigns and analyze return on investment (ROI) across various channels.
Key Responsibilities:
- Maintain All Products & Company website
- SEO, Keyword Analysis, Copy writing & Content for Products & company portals
- Lead Generation: Generate new leads and new sales by effectively targeting customer segments with relevant messaging
- Manage integrated campaigns and analyze ROI across a range of channels including organic search, display advertising, social media and email
- Improve conversion rates by improving marketing automation, use of best practice, analyzing/testing user journeys and feedback
Job Specification:
Skills & Experience Required:
- Ability to create and deliver digital marketing plans adhering to strict deadlines
- 1 - 2 years' digital marketing experience
- IT Literate – CMS Administration (especially WordPress), MS Office, in-house marketing database, in-house web and email packages, and advanced Excel
- Analytical / Data Driven - good knowledge of Analytics tools (e.g. Google Analytics)
- Lead Generation - nice to have some experience in driving campaigns to help generate leads for a Sales team
- SEO, PPC, Display & Social - nice to have good knowledge of SEO, paid search, display and social media marketing
- Advanced English language (written and spoken)
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