Creative Product Branding Specialist

11 hours ago

Islamabad, Islamabad, Pakistan beBeeVisualDesigner Full time 8,000,000 - 12,000,000
Job Overview

We are seeking a highly creative and versatile Visual Designer to elevate our brand identity across all touchpoints. This role is ideal for someone passionate about modern, minimalist design and experienced in product branding, digital marketing, and print media, with the added ability to create engaging animations and edit videos for social media and product marketing.

You will collaborate closely with cross-functional teams to ensure a cohesive, impactful, and dynamic visual presence for our organisation, both online and offline.

Main Responsibilities

Develop and execute visual assets for branding, social media, advertisements, product launches, and print collateral, incorporating modern minimalism principles.

Establish and maintain our visual brand guidelines, ensuring consistency across all channels and materials.

Collaborate with product and marketing teams to deliver compelling graphics, illustrations, and layouts for web, email, and events.

Design product branding assets, including packaging, product visuals, and launch materials.

Create engaging content for social media, driving brand awareness and user engagement.

Produce and edit short-form videos for social media, marketing campaigns, and product launches.

Develop basic animations and motion graphics to enhance visual storytelling across digital platforms.

Oversee the production of print materials (brochures, posters, event banners) and coordinate with vendors as needed.

Maintain a library of video and animation assets, ensuring they are organised and accessible.

Stay current with design and multimedia trends, tools, and best practices, advocating for continuous improvement and innovation.

Promote a culture of design excellence and brand stewardship within the organisation.

Requirements

  • Minimum 3 years of professional experience in visual design, branding, or a related field, preferably in a product-driven or SaaS environment.
  • A strong portfolio demonstrating expertise in modern minimalist design, product branding, and multi-channel campaigns, including examples of animations and edited videos.
  • Proficiency in industry-standard design tools (e.g., Adobe Creative Suite, Figma, Sketch).
  • Proficiency in video editing software (e.g., Adobe Premiere Pro, Final Cut Pro).
  • Experience with motion graphics and animation tools (e.g., After Effects, Adobe Animate).
  • Solid understanding of typography, colour theory, composition, and design principles.
  • Experience designing for both digital and print media.
  • Exceptional communication, collaboration, and project management skills.
  • Ability to work independently, manage multiple projects, and meet deadlines in a fast-paced environment.
  • Bachelor's degree in Visual Communication, Graphic Design, or a related field (or equivalent practical experience).

Why Join Us?

This role offers exposure to global customers, opportunities to travel and lead a team working on a world-class product. You'll have access to medical coverage and the possibility of owning shares in the company. Our team provides a fun and collaborative environment that fosters creativity and innovation.

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