Media Planner

We are seeking a skilled Media Buyer to join our team. As a Media Buyer, you will be responsible for ensuring that our ads reach target audiences through the right channels at the lowest possible prices.

Your key responsibilities will include:

• Actively managing all paid campaigns to achieve business goals – which may vary from engagement, acquisitions, direct response, reach and frequency, etc.
• Optimizing plans and budgets according to the best media mix.
• Preparing schedules and adjusting them when needed.
• Monitoring costs and return on investment (ROI), ROAS, and CPA.
• Sharing reports and stats of ad performance with management.

In addition to these responsibilities, you will also be expected to:

• Proofread advertising material before launching campaigns.
• Coordinate and oversee the development and launch of campaigns.
• Monitor audience and media trends, practices, and new technologies.
• Optimize ad delivery, landing page conversion, and user experience driving user activations as efficiently as possible.

You will be required to continuously test and iterate your learnings to find the best multi-channel paid mix for us.

This role requires strong computer skills with programs such as MS Office, Google Suite, and Facebook Business Manager, LinkedIn.

A strong interest in following advertising and media trends is essential, along with excellent communication and negotiation skills.