Content Optimization Strategist

7 days ago


Lahore, Punjab, Pakistan My Own Business Full time
Media Company Seeks Digital Marketing Expert

We are a media related company looking for an experienced digital marketing specialist to join our team. The ideal candidate will have a strong background in search engine marketing, including SEO, social media, and webmaster tools.

Responsibilities:
  • Develop and implement effective search engine marketing strategies to improve website visibility and search engine rankings
  • Edit and optimize meta tags, page titles, alt tags, and images to enhance content quality and website usability
  • Conduct keyword research and implement strategies into content and website aspects to improve engagement and conversion rates
  • Write, edit, and optimize blog content to better engage with our audience and improve website authority
  • Build internal links to improve website navigation and user experience, enhancing the overall online presence
  • Implement schema markup to improve search engine rankings and website credibility
  • Perform regular website backups to ensure data security and integrity
  • Stay up-to-date with industry trends and news, applying this knowledge to improve our online presence and stay ahead of competitors
  • Analyze ranking reports and make informed optimization decisions to improve website visibility and search engine rankings
  • Evaluate websites to identify areas for improvement and potential issues, making recommendations for implementation
  • Create calls to action to drive conversions on our websites
  • Maintain knowledge of Google webmaster tools, Disavow tool, and different CMS systems
  • Manage social media presence across multiple platforms, creating engaging content and interacting with followers

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