
Online Marketing Professional
5 days ago
We are seeking a highly skilled professional to fill the position of Digital Marketing Specialist.
The ideal candidate will be responsible for developing and executing comprehensive digital marketing strategies to drive business growth.
Key Areas of Responsibility:- Search Engine Optimisation (SEO): Develop and implement SEO strategies to improve website visibility and search engine rankings.
- Social Media Marketing (SMM): Create and execute SMM campaigns to engage with customers and increase brand awareness on platforms like Twitter, Facebook, and YouTube.
- Content Marketing: Design and deploy content marketing initiatives to attract and retain target audiences through high-quality content.
- Keyword Research: Conduct thorough keyword research and analysis to identify effective SEO strategies.
- A/B Testing: Analyse and improve A/B testing results for content and marketing efforts.
- Digital Connections: Formulate strategies to establish long-term digital connections with consumers.
- Social Media Management: Plan, monitor, and maintain the company's social media presence.
- SEO Efforts: Participate actively in SEO efforts, including keyword and image optimisation.
- Content Writing: Utilise creative content writing skills to develop engaging content.
- Critical Thinking: Possess an analytical mindset and critical thinking skills.
- Educational Requirements: Hold a BSc/BA degree in marketing or a relevant field.
A minimum of 3 years of experience in an agency or corporate setting is required. Fluency in English speaking, reading, and writing is essential.
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