Senior Digital Marketing Specialist

3 days ago

Dera Ghazi Khan, Punjab, Pakistan beBeePerformanceMarketing Full time 17,000,000 - 25,000,000
Job Title

We are seeking a highly skilled Marketing Strategist to drive business growth using paid marketing channels.

The successful candidate will be accountable for developing and executing paid search strategies aligned with business goals to increase member acquisition across various platforms.

Key Responsibilities:

  • Develop and execute paid search campaigns to acquire new members and retain existing ones.
  • Continuously monitor, analyse, and optimise PPC campaigns to maximise ROI, improve click-through rates, and reduce cost per acquisition.
  • Conduct thorough keyword research to identify relevant search terms and opportunities. Manage keyword bids, ad copy, and landing page optimisation to enhance campaign performance.

Requirements:

  • Extensive experience in paid marketing platforms like Google Ads and Meta Ads.
  • Demonstrated success running successful paid advertising campaigns is a must.
  • Strong analytical, strategic, and creative skills when required.
  • A growth mindset is essential - someone who embraces challenge, learns from feedback, and continuously seeks improvement.
  • Perfectly spoken & written English.
  • High integrity.

This is a mid-senior level position that requires a strong understanding of performance marketing principles and best practices.

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