![AimFit Fitness Studios](https://media.trabajo.org/img/noimg.jpg)
Creative Media Specialist
6 hours ago
AimFit Fitness Studios is a leading female-focused fitness brand that requires a skilled Creative Media Specialist to develop and execute engaging content that inspires, educates, and motivates our audience.
About the Role:
This critical position plays a vital role in building brand awareness, driving lead generation, and fostering community engagement through high-quality, targeted content. The ideal candidate will possess excellent writing, editing, and communication skills, with a proven ability to create compelling and engaging content for various platforms.
Key Responsibilities:
- Content Strategy & Planning: Conduct audience research to create tailored content that resonates with female fitness enthusiasts. Develop and execute a comprehensive content creation strategy aligned with AimFit's brand values and business goals.
- Content Creation & Management: Oversee the creation of engaging, original content, including social media posts, fitness blogs, video scripts, and website copy. Collaborate with instructors and wider teams to produce high-quality visual and written content.
- Social Media & Digital Presence: Manage and grow AimFit's social media presence across platforms such as Instagram, Facebook, YouTube, and TikTok. Develop innovative campaigns that drive engagement, awareness, and lead generation.
- SEO & Performance Monitoring: Implement SEO best practices to ensure website content ranks for relevant search terms. Analyze campaign performance and generate reports on KPIs, including engagement, traffic, and conversion rates.
- Cross-Functional Collaboration: Work closely with fitness instructors to highlight studio activities and success stories. Coordinate with the marketing team for cross-channel campaigns and brand initiatives.
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