Marketing Data Analyst

7 days ago


Lahore, Punjab, Pakistan ibex Full time
B2B Marketing Analyst & Content Specialist

iBEX is looking for an ambitious and versatile Marketing Analyst & Content Specialist to join our rapidly expanding team. This exciting role blends analytical expertise with creative writing skills, offering the chance to contribute significantly to our marketing strategy and execution.

The ideal candidate is data-driven, possesses a solid understanding of marketing principles, and has a flair for crafting compelling content targeted at a B2B audience.

Key Responsibilities:

  1. Analyze and interpret marketing data from multiple sources (e.g., website analytics, CRM, social media platforms).
  2. Design and implement reporting and dashboard systems to track key performance indicators (KPIs) and identify trends.
  3. Conduct market analysis to stay up-to-date on industry dynamics and identify potential opportunities.
  4. Collaborate with the marketing team to develop and implement effective marketing strategies.

Content Development:

  1. Produce high-quality, engaging content for various marketing channels, including website content, blog posts, social media updates, email newsletters, marketing materials, and advertising copy.
  2. Familiarity with graphic design software such as Canva, Photoshop, and Adobe Illustrator.
  3. Manage a content calendar to ensure timely and consistent content delivery.
  4. Adjust writing style and tone according to different platforms and target audiences.

Seniority Level: Entry-level

Employment Type: Full-time

Job Function: Marketing and Sales


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