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We are seeking a highly skilled and experienced PPC Expert to join our marketing team. The ideal candidate will have a proven track record in managing PPC campaigns for custom software development firms. Key responsibilities include developing, implementing, and optimizing PPC strategies to drive high-quality leads and maximize ROI.
Key Responsibilities
- Develop and implement effective PPC campaigns across multiple platforms.
- Conduct in-depth keyword research to ensure campaigns target relevant search queries.
- Design and execute targeted remarketing campaigns to re-engage potential clients.
- Manage budgets effectively to maximize ROI and reduce the cost per lead.
- Collaborate with cross-functional teams to optimize landing pages and ads for conversion.